Hey there. I’m

Caleb Belmont

An email & SMS marketing specalist helping eCommerce brands turn lifecycle into their most reliable revenue channel.

Available for new projects
Trusted by eCommerce founders
Email & SMS Specalist
Lets Connect
Lets Connect
User ratingUser ratingUser ratingUser rating
98%
96% Client retention
Millions of revenue driven
Trusted by 40+ best companies
I help scale eCommerce brands to consistent 6–7 figure months by building strong retention-driven email and SMS systems.
Turning retention into one of your most powerful revenue channels, backed by results.
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+ Million Revenue Generated
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eCommerce Brands Scaled
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Retention

My Services

Full service email & SMS marketing service.

Campiagn Management

Every campaign is planned, written, designed, and optimized with a clear goal, driving revenue while supporting the broader lifecycle strategy.

Segmentation Strategy

Behavior-driven segmentation that ensures the right message reaches the right customer at the right time. Audiences are built around purchase behavior, engagement, and value to increase relevance, conversion, and revenue per send.

Lead-Generation Strategy

High-converting lead-generation systems designed to turn traffic into an owned, monetizable audience.

Automations & Flows

Lifecycle email and SMS automations that drive revenue automatically. From onboarding and post-purchase to winback and re-engagement, flows are continuously tested and optimized to increase repeat purchases and customer lifetime value.

featured project

Recent Designs

Combining graphic design, strategy, and CRO to craft high converting email flows that drive real results.

Revenue Model Design for a Fintech Startup
UnionMain Homes
Real Estate
Welcome Flow
TrulyFree
TrulyFree
Marketplace
Email Campaigns
Plantify Co. E-Commerce Website
espresso Displays
Technology
Email Campaigns
Green Leaf Studio Branding & Website
Personal Brand
Fitness Influencer
Welcome Flow
FlowWell Wellness Platform UI/UX Design
Mimane Glow
Beauty Industry
Welcome Flow
Docchai Healthcare Dashboard Design
Prescription Doctor
Healthcare
Welcome Flow
case study

Recent Case Study

Combining innovation, strategy, and design to craft powerful brand experiences that drive real results.

Before
After
Rev Generated
$18M+
Served Brands
50+
Client Retention
96%
20k+
award

Experience & Certifications

Combining innovation, strategy, and design to craft powerful brand experiences that drive real results.

Digital tablet on a beige desk with a stylus and eyeglasses, displaying a black-and-white profile photo and text.
Klaviyo
Product Certified
2026

Klaviyo
Partner Certified
2026

Mailchimp
Certified
2026
Award
Brevo
Certifed
2026

testimonial

Client Testimonial

Combining innovation, strategy, and design to craft powerful brand experiences that drive real results.

Working with Caleb was a great experience from start to finish. He delivered everything ahead of schedule, which is rare and hugely appreciated. The work quality was excellent. He clearly knows Klaviyo inside and out and came with good ideas, not just execution. Communication throughout was smooth and straightforward, no chasing, noconfusion, just easy collaboration.

Working with Caleb was a great experience from start to finish. He delivered everything ahead of schedule, which is rare and hugely appreciated. The work quality was excellent. He clearly knows Klaviyo inside and out and came with good ideas, not just execution. Communication throughout was smooth and straightforward, no chasing, noconfusion, just easy collaboration.

Reghan
Founder - Loss Run Pro

Working with Nova Persona completely transformed our online presence—our website is now sleek, engaging, and perfectly aligned with our brand vision.

James R.
Founder of Orbitive Studio

Thanks to Nova Persona, our website feels modern, intuitive, and visually captivating—our clients have noticed the difference immediately.

Elena M.
CEO of Zephyrix Ventures

Mitchel Jonson turned our ideas into a bold, dynamic website that stands out in a crowded market—professional, innovative, and highly effective.

Nathan D.
Founder of ClarioTech
Reghan
Maya K.
James R.
Elena M.
Nathan D.